Pitch Information & Guidance

Pitching Formats

The Water Hub Water Dragons heat offers two pitching formats:

a) The traditional ‘Water Dragons’ pitch – suited to innovations that are close to or at market.

b) The ‘proof of concept’ pitch – an alternative for those looking to showcase an idea, secure business support or gain opportunities for products or services that are in development and are not yet at market.


Guidance from Future Water Association for prospective Water Dragons pitches:

Innovative products, services or processes put before the Water Dragons must be able to demonstrate clear and distinct benefits and presenters will need to explain how their innovation can make or save money for their clients – the water companies.

In an 10 minute pitch, followed by questions from the Water Dragons, entrants must be able to:

  • Identify the market need – what challenges is the innovation addressing?
  • Explain clearly and succinctly what makes your product, service or process innovative compared to alternatives.
  • Provide evidence on the potential savings and operational benefits your product or service could generate. The Dragons will be looking for forecasts based on sustainable assumptions.
  • Provide evidence that you have thought how best to market your product or service to prospective clients
  • Convince the Dragons that your product or service can fit into existing work practices and cultures

The two highest scoring pitches will be chosen to attend the Water Dragons final in the early part of 2019.

 

Guidance from The Water Hub for prospective ‘Proof of Concept’ pitches:

All good innovations start as an idea. Not everyone will have a product or service with a well-developed business plan, but that shouldn’t put you off entering. We are looking for ideas that are still in the seedling stage; a vision for how to disrupt the way we currently do things to provide clear and distinct benefits for an identified water or environment sector client. Our only criteria is that they are not yet at market.

In a 3-minute pitch, we’re looking for entrants who can showcase their idea. They must be able to:

  • Identify the Market need – what challenges is the innovation addressing?
  • Explain clearly and succinctly what makes your product, service or process innovative compared to alternatives
  • Estimate potential savings and operational benefits your product or service could generate.

There will be no direct questioning from the Water Dragons, but the ‘Proof of Concept’ session will be followed by a refreshment break and networking session, where questions can be answered informally.

The Water Hub are happy to answer any questions you may have prior to submitting an application. Please contact us at: innovate@thewaterhub.org.uk

Complete an application form


The closing date for applications is Friday 30th August 2019.
 

Applicants will be notified of the outcome in the first week of September.

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